Category Archives: Uncategorized

Making Sense of Information Asymmetry

Simon reflects on a recent trip over the Easter break in Istanbul, and wonders how much we can learn from a simple Bazaar shopping experience… If knowledge is power, no wonder consumers make error ridden judgements when purchasing goods and … Continue reading

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How twitter is changing the ways footballers and fans engage with each other

Ben takes a look at how footballers from his beloved Ipswich Town are using social media to interact with fans Continue reading

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An Olympic Year for Relish

Rebecca reflects on 2012 as she heads off on maternity leave… The quallies have finally waved goodbye to their last round of focus group attendees and polished off the remaining stale turkey and cranberry sandwiches, while the quant team have … Continue reading

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